In the wake of the recent ice storm that hit southern Ontario and Toronto particularly hard, the Ontario government decided to provide compensation to those who saw their food spoiled because of the prolonged power outage. Provincial money along with donations from the private sector was used to provide grocery gift cards in Toronto at Ontario Works centers. Individuals were eligible for $50 cards and families for $100 cards. Over a two-day period, about 500 thousand dollars in gift cards were distributed to more than 5,000 Toronto families and individuals. The result? Long lines and distribution centers rapidly running out of the cards that resulted in disappointment, anger and frustration.